PCR140 – The Nudge That Shapes Worlds with Aaron of Essex
By Avi Burra and QW
Aired Dec 6, 2025 · 1h 34m · Last boosted Dec 30, 2025
Chapters
Show Notes
In this episode of Plebchain Radio, Avi sits down with Aaron of Essex, the Bitcoiner, hairdresser, and music superfan behind Bitcoin Essex and the New Music Nudge Unit. Aaron shares his 90s-era origin story, from Napster and CDs to discovering Bitcoin and realizing he could help working musicians build parallel rails for their art. He explains how the New Music Nudge Unit works in practice: self-hosting tracks, publishing them once via RSS to dozens of Podcasting 2.0 apps, and routing sats straight to artists through value-for-value. Along the way, he tells onboarding stories of artists like Longy, Fable...
Nostr Boost Stats
- sats
- 38k
- boosts
- 9
- boosters
- 8
Nostr Community
Everyone who has boosted PCR140 – The Nudge That Shapes Worlds with Aaron of Essex on Nostr, ranked by sats sent, all time.
- musicmomma 20k sats
- OpenMike 7.8k sats
- Ben Cousens 5k sats
- ChadF and 33 others 3.3k sats
- Strange Love 1k sats
- Simon James⚡️ 500 sats
- Dr. The Daniel 🖖 212 sats
- Aaron of Essex 100 sats
Episode Boosts
Every boost sent to this episode, as published to Nostr, newest first.
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Terrific podcast. The work @Aaron of Essex @npub1v5ufyh4lk… @npub1yfg0d955c… are doing to ensure artists are paid fairly is tremendous. 👏
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Great convo by a couple of OGs! 👌
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Radiohead onboarding fund 🔥 @Aaron of Essex
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Great pod guys.
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What's the goal of any kind of Nostr based music? I think @Aaron of Essex does a great job blending all the available tools of RSS, Bitcoin and Nostr together and the shows he puts on and the artists he's onboarding are getting exposure so it seems to be working well for him.
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That was awesome. Thanks for having me @Avi Burra
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Thanks to Aaron for leading the movement on the other side of the pond. Keep nudging ⚡️
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Aaron + Avi - keep nudging ⚡️
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This is the episode that launched Muzaps! 🎵⚡️