
Are subscriptions outpacing ads? And an exclusive
By James Cridland and Sam Sethi
Ep. 4 · Aired Jan 23, 2026 · 1h 35m · Last boosted Jan 26, 2026
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Show Notes
Send James and Sam a message or voicemail Sam has big news. Plus... (this description uses Buzzsprout's AI tool): We unpack the money and mechanics behind paid memberships, how platforms are reshaping podcast reach, and why quality and openness still matter. From Podfest honours to car dashboard wars, we map the shifting ground and share what creators should do next. • Goalhanger’s subscription economics and ad trade offs • Live festivals, community design and member retention • YouTube’s AI stance versus tool rollout • BBC’s YouTube programming strategy • Multi channel ranker data acro...
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