
Bitcoin Has a Marketing Problem | Bobby Shell
By Kyle Huber
Aired Jun 25, 2026 · 47m · Last boosted Jul 6, 2026
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Show Notes
Why hasn't Bitcoin reached mainstream adoption despite having the best money ever created? In this episode of We Are Satoshi, Bobby Shell explains why Bitcoin's biggest challenge isn't technology—it's sales, marketing, and communicating value to the world. From Lightning payments and stablecoins to AI, entrepreneurship, and faith, this conversation explores what it will take for Bitcoin to reach billions of people and why the next wave of adoption may look very different than many Bitcoiners expect. Bobby Shell is VP of Marketing at Voltage, where he helps businesses integrate Bitcoin and...
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Great guest and great questions- a real operator with a balanced perspective.

























