From 44:00 for the following 10 minutes @npub1wj0ta2wzc… (as not expert) perfectly sum up a lot of great principles of how to chose a name for your brand. Please stop call your next project Nostrsomenthing. Thank you @Daniel Prince for this unusual topic in a Bitcoin episode.
Once Bitten! A Bitcoin Podcast.
Why Did Orange Pill App Rebrand To Club Orange? Matteo Pellegrini. #586
By Daniel Prince
Aired Jan 9, 2026 · 1h 41m · Last boosted May 25, 2026
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Show Notes
Are you still a lonely Bitcoin Pleb? $ BTC 90,200 Block Height 931,395 Today's guest on the show is Matteo Pellegrini, CEO and founder of Club Orange, previously known as Orange Pill App. Why did Matteo decide to change the name from Orange Pill App to Club Orange? What rabbit holes did he fall down when researching different names and what's the 'science' behind name and logo branding? What challenges did Matteo face in the early days of launching the App, and how has AI completely changed the flow of...
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Great episode!